In this compelling episode on the B2B eCommerce Podcast I shared my considering why the Sales Funnel no longer exists, and various other facts concerning contemporary B2B advertising. We talk about how the acquiring trip is now completely fragmented and also the manner in which community structure can assist marketing professionals retake control o
{Why World-class Chief Marketing Officers Need to Be Savvy Business Strategists By Mark Donnigan|
Mark Donnigan: It's going terrific, Ben. I am so satisfied to be below on your show.Ben: Definitely. We enjoy to have you on the program. Especially given the significance and the urgency of the topic we're mosting likely to be tackling over the course of this discussion also, which is one that I think is really under-discussed. One that may if not